About


Zohreh Nedaei


Visual Communication Designer

Creating thoughtful visual systems across brand, print, digital and physical experiences

Research

Design for Visual Communication MA

Experimentation

Print

Screen Printing

Print Experimentation

Bilingual Typography

 2025

 This project explored how bilingual typography, reading direction and physical interaction can shape visual communication. Using English (LTR) and Farsi (RTL), I designed a rotational poster that changes reading direction when turned, while communicating the idea that despite different languages and cultures, emotions remain universal.

The poster was produced using a two-colour screen-printing process. The artwork was separated into individual colour layers, printed onto transparent films and exposed onto photo-sensitive screens. Each layer was then printed separately, requiring careful alignment and registration to ensure the two colours worked accurately together. The process also involved experimenting with ink, pressure and colour combinations to understand how production decisions could influence the final visual outcome.


© all rights reservedHome